Konica Minolta invests in Augmented Reality Pioneer Wikitude

Wikitude GmbH, renowned pioneer of augmented reality (AR) technology, announced today that it has secured a 7-digit Euro investment from Konica Minolta Inc, a leading service provider for IT and document processes.

The partnership will not only enable Wikitude access to Konica Minolta’s global customer base and sales channels, but will be the kick-off for joint developments of new technology solutions in fields such as the “digital workspace”.

Both Wikitude’s core positioning in the AR market and its strategic approach will remain unaffected by the partnership. Austrian lead-investor GCP Camma Capital Partners (GCP) remains largest shareholder and lead investor.

„When a multinational company like Konica Minolta engages in a partnership dedicated to augmented reality, the possibilities are enormous. While we at Wikitude will provide our award-winning technology, expertise and vision, it will be Konica Minolta’s market presence and business network to mark the next milestone on our mission to augment the enterprise world. “, Martin Herdina, CEO of Wikitude says.

„This strategic partnership is a great proof of the company’s leading role in the augmented reality space and a real win-win situation for both parties.” Paul Weinberger, Chairman of the board at Wikitude and Venture Partner with GCP, adds.

About Wikitude
Wikitude GmbH is the renowned pioneer of augmented reality (AR) technology and the company behind a number of award winning AR solutions for smartphones, tablets and wearable display technologies. Its fully in-house developed AR solution is available in the Wikitude AR SDK and Wikitude Studio, and enables thousands of apps, brands, agencies, developers and AR enthusiasts to achieve their project goals. With tens of thousands of developer accounts and published AR apps, Wikitude is the globally leading AR technology platform. The company chairs the international AR technology standardization as part of the Open Geospatial Consortium (OGC). Wikitude® is a registered trademark of Wikitude GmbH.

About GCP gamma capital partners (GCP)
Founded in 2002, GCP is a leading Austrian Venture Capital Management firm based in Vienna. Managing a portfolio of over 20 investments from several funds, the GCP team combines broad investment and entrepreneurial experience as well as profound expertise in the focus sectors of investment. GCP is backed by a broad base of institutional and private investors, both domestic and international.

Press Contact Wikitude:
Martin Herdina, CEO
Wikitude GmbH
Tel: +43 662 243310
Mail: martin.herdina@wikitude.com

Press Contact GCP:
Paul Weinberger, Venture Partner
gcp gamma capital partners Beratungs-& Beteiligungs GmbH
Tel: +43 (1) 513 10 72
Mail: p.weinberger@gamma-capital.com